Tipologie buyers presenti / Types of buyers attending the event
Provenienza geografica / Geographical location
Our staff is at your disposal to create special promotional initiatives (on specific targets) in addition or as alternative to conventional exhibiting solutions.
Expo Area is perfect also to set up promotional corners, equipped booths or alternative spaces, which may be next to Fashion Show Area with specific professional services.
Danzainfiera is not just dance but also a dynamic event offering a wide range of opportunities conceived for a young target including:
- Dance teachers
- Sportspeople
- Professionals
- Dance fans
- Dancers
- Kids and families
Fortezza da Basso, fair’s district of the city, is located within walking distance from main railway station Santa MariaNovella, in the heart of Florence and in central Italy
Target
Danzainfiera has had over 1 million visitors from around the world over the years. Public is composed mainly by young people (over 60% from 6 to 30 years of age) from Italy and abroad.
Sponsorship options
Being a Sponsor of Danzainfiera means to enhance visibility and brand awareness through many interactions with public. Our targeted communication to the whole dance community supports each project and is the base for every marketing activity.
Sponsorship options:
- Organization of promotional events taking advantage of a wide public, using a various panel of communication channels
- Co-marketing initiatives, road shows, gifts distribution, specific patronage on single events
- Direct contact with opinion leaders of this sector and general visitors to test public’s immediate feedback and approval
