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Danza in Fiera, the first and biggest international dance fair, puts the spotlight on main business sectors related to dance world.

More than 9.000 exhibiting spaces dedicated to:

• dancewear & fashion fitness
• footwear & costumes
• training equipments, floors & accessories
• fitness & sport products
• health, nutrition and wellbeing products
• make up & hair design
• publications, reviews & press
• web partners & web sites

4.000 sqm area dedicated to associations, federations, dance studios, companies and dance groups from Italy and abroad: essential meeting point to promote, share ideas and give life to brand new partnerships. 

Be exhibitor means

• be protagonist for 4 days on one of the most famous dance stage, facing targeted audience
• preview brand new products, collections and services
• promote own business activity to professionals and operators (dance and sport shops, gyms, dance studios, teachers, organizations, etc.)
• sell directly to public, testing immediate feedback
• promote innovative dance programs, studios and organizations
• offer scholarships and classes

Promotion and communication activities

• preview your collection taking advantage of customized fashion shows' package 
• sponsor special initiatives and special events with international artists and companies
develop partnerships with other companies achieving completing aims in co-marketing actions
• take advantage of a wide targeted audience
• book customized and high visibility spaces (banners, panels, totem, roll up, etc..) 
• customized offers and partnerships to interact with a wide on-line community
• profitable partnerships with dance media partners
• focused promotional actions during dance competitions with gadget distribution, gifts and other materials

Other services dedicated to exhibitors

• new on-line accreditation service for customers
• reduced hotel rates in Florence and facilities for parking areas, restaurants and other services
• Vip Area and other areas (meeting room, business rooms, etc..) to meet customers or organize special events
• booth’s technical layout
• personnel service in fair on request
• rental service and technical assistance (ex: plasma screen)
• press room
• video and photo service